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Custom Content Creation and Thought Leadership

Engage your target audience with expertly crafted content tailored to your needs. From whitepapers to case studies, we create impactful materials that resonate with healthcare professionals and decision-makers.

Custom Content Creation and Thought Leadership Opportunities

Sponsored Articles

$5,000 Per Article | 3 Article Series $14,500

Work with our team of experienced healthcare journalists to develop an exclusive series of insightful articles designed to position your brand as a trusted thought leader around the topic/theme of your choices. Through expert perspectives, innovative ideas, and actionable advice this collection provides readers with valuable knowledge whilst showcasing your brands commitment to driving conversation around the topic/theme. Bring your unique voice into the series through interviews with customers or key organizational leaders.

Format: Articles are ghost written and published to Digital Health Insights (dhinsights.org)

  • Footer includes an “About Us” section with link back to website.
  • Banner ads (970px by 250px and 300px by 600px) can be provided to support. the articled. Ads will run on the article page for 30 days.
  • Articles are promoted via a post to Digital Health Insights home page, Digital Health Insights social media channels, and Digital Health Insights weekly newsletter.
  • Length: 750 words.
  • Articles are clearly labeled as sponsored and bylined by sponsor
  • Only two articles per week will be posted.

E-Book

Starting at $25,000

Format: Digital book with chapters; designed to be read on e-readers, online, or mobile devices. The E-book can include charts and imagery as well as multimedia options based on the platform functionality.

  • Lead Time: 8 weeks minimum.
  • Logistics: Digital Health Insights and sponsor collaborate on high impact themes, flow, user experience, subject matter experts, and charts/graphs.
  • Length: 10-14 pages.
  • Branding Options: DHI and sponsor co-branded is recommended.

Webinars

$20,000

Host your next webinar with Digital Health Insights and build thought leadership for your organization while driving lead generation for your sales team. You bring the topic and speakers. DHI supplies the moderator, platform, production, and marketing support.

Format: Either live or on-demand panels, with a single presenter or as a fireside chat. The zoom-based recordings will be hosted on-demand on Digital Health Insights for a minimum of 30 days and the recordings (MP4) will be supplied for syndication by the sponsor on their own content and social channels. In addition, webinar extension content is possible in other formats for an additional charge.

  • Lead Time: 6 weeks hosting and promotion only. 8 weeks required for panelist recruitment.
  • Logistics: DHI and sponsor collaborate on high impact themes and subject matter experts. PowerPoint slides may be used. Recruitment of panelists is available for an additional fee
  • Length: 45 minutes
  • CHIME CEUs available for attendance

*CHIME Foundation members now receive special member pricing on webinars: Premier - $15,000, Standard - $17,500, and Associate - $19,500

Executive Briefs and Q&A's

$5,000

Branded thought leadership pieces such as Q&As and Executive Briefs are meant to highlight the expertise and point of view of your thought leaders and are valuable content assets for use in demand generation, account-based marketing, and content marketing programs. Digital Health Insights can help you maximize the value of your existing content by creating these pieces from conference presentations, webinars, and research initiatives. Or DHI can create them for you by engaging directly with your subject matter expert.

Format: Web based and/or PDF for client syndication

  • Lead Time: 2-4 weeks depending on research required.
  • Length: 800-1,000 words.
  • Branding Options: Digital Health Insights or Co-branded with sponsor.
  • Logistics: Sponsor collaborates with Digital Health Insights on theme and SME attributions. DHI does all writing and design.

Thematic Anthologies

$20,000

Includes syndication of 3 articles and Anthology piece

The anthology will stitch together a sponsored article series regarding a specific theme. Using the two or three custom content pieces, the anthology will provide a “Best of the Series” asset for a quick read of all the previous pieces. An extended version will include additional content such as quotes from SMEs plus research and data not provided in previous articles.

Format: Web based and/or PDF for client syndication

  • Lead Time: 2-4 weeks depending on research required. Possibly shorter due to the anthology content already being produced.
  • Length: 2,500 words.
  • Branding Options: Co-branded with sponsor.
  • Logistics: Sponsor collaborates with Digital Health Insights on the aggregated themes of anthologies and additional SME attributions. DHI does all the writing, design, and lead generation/syndication (if needed).

Conference Content Extension Pieces

$20,000

Creating a content piece from a CHIME event or sponsored event (e.g. a Fall Forum session or a client User Group).

Format: Web based and/or PDF for client syndication

  • Lead Time: 2-4 weeks depending on additional research required.
  • Length: Starting at 1,000 words. Length and page count will depend on the duration of the event, or the number of sessions covered.
  • Branding options: Digital Health Insights or Co-branded with sponsor.
  • Logistics: DHI and the sponsor will collaborate on event speakers and key themes that should be extracted.

Case Studies

$15,000

Our healthcare case studies offer a detailed examination of a specific technological, patient, medical intervention, or healthcare process which highlight real-world applications of medical knowledge. The study would detail the challenges faced during implementation and describe the outcomes. It might also analyze the financial impact and patient satisfaction, offering insights for other healthcare organizations considering similar changes.

  • Lead Time: 6 weeks depending on research required and availability of SMEs to support the case. Provider compliance approval can lengthen lead time.
  • Branding options: Co-branding is recommended to reinforce the independence of the asset. However, it could be solely DHI or sponsor branded.
  • Logistics: Sponsor selects the case that has the most compelling appeal without excessive commercialism. DHI writes, designs, and syndicates the case depending on the investment level chosen.

White Papers

Short $15,000 | Standard $20,000

A research-based report designed to help readers understand an important issue or solve a problem in the industry. A White Paper provides much deeper insight and granularity than an article, blog or executive brief. It can include charts, graphics, and video/audio embeds.

  • Lead Time: 6 weeks depending on research required and subject matter selection and permissions.
  • Logistics: DHI and sponsor collaborate on white paper themes and ideal SMEs to include in the paper.
  • Length: Short (1,500 to 2,500 words): Suitable for high-level overviews or promotional white papers. Standard (2,500 to 5,000 words): Common for more in-depth explorations, including case studies and detailed analysis.